December 21, 2012 | Alex
I always thought there should be a dedicated word for the strange phenomenon I think most of us experience: you hear a word or phrase for the first time, then suddenly you find yourself hearing it everywhere. I can even remember the first time I experience that phenomenon-- the word, "scaffolding" when I was in the third grade. (How's that for true New Yorker cred?)
Lately, I've been having the same experience with design trends. I'll see something unusual or unfamiliar and think, "that's a cool, unique idea." Then, BAM. It's everywhere. And I mean, everywhere I look. In every shelter magazine, every design blog, every time I log in to Pinterest-- to the point that it starts seeping into my subconscious and popping up in dreams.
The latest design trend to nest deep in my brain is the Juju hat. Juju hats are large, feathered, circular hats traditionally worn by village chiefs and "prominent members of society" in Cameroon. Now they seem to staging a second act as wall decor in homes from Australia to Canada.
What do you think-- does this trend have staying power?